Music6 min readOct 21, 2026

How to Cast Models for Your Music Video: A Step-by-Step Guide for Artists

By Influence

Short answer: pick a tier, send your treatment, and confirm the shoot day. At Influence, music video models start from $450.

The tiers

Featured: $450 for a half day (up to 5 hours). 1 model on set.

Featured: from $450. 1 model, half day (up to 5 hrs).

Lead: from $950. 1 lead model, full day (up to 10 hrs).

Ensemble: from $1,950. 3 models, full day, +$550 per extra model.

Step by step

1. Share the song and treatment: mood, locations, wardrobe.

2. Pick the tier that matches your shoot length and cast.

3. Choose a model from the roster or let us match one.

4. Confirm the date, call time and location in writing.

5. Get a signed release that covers how the footage will be used.

Where to shoot

Need a space? Our studio partner is The Vibe Music Studio in Boca Raton.

Who is on the roster

Credits belong to the individual creators, not to Influence. For example, Grace Jenn appeared on Druski’s Coulda Been Love Season 2 (cast list), and Peach (Dejha Blackmon) appeared on Peacock’s Couple to Throuple.

Source for Couple to Throuple: USA Network cast guide.

Browse music video models.

Ready to cast your video?

See Tiers

Questions

How much does it cost to hire a model for a music video?

From $450 at Influence: Featured $450, Lead $950, Ensemble from $1,950.

Do I need a release form?

Yes. Get a signed release that covers how the footage will be used before you publish.